SEEDS gallery / shop brings together inspiring exhibitions in a gallery space and beautifully crafted objects in the shop. 

No Ordinary Love, Martino Gamper with Friends, is a brilliant concept around collaborative working, ownership and value. Gamper and his friends took over a clay studio and created a collection of products together. But who is the 'maker' if all the friends had a hand in the creative process?

A nice surprise for visitors is the notion that you can buy the anonymous pieces or pay double for the knowledge of who the object is made by. This is a fun and relevant concept by Gamper and curators Actant Visualle and it runs until January.

I advised on the communications for the project and was happy to see it gained the recognition it deserved in the New York Times, PORT, Disegno design journal and many other respected publications.